Whithout data what is media?
The answers is OBLIVION! If the capitalization didn't catch your attention, then let me explain... Media as the name suggests is the means of expressing information. How we interpret that information depends on how the data composing the representation is structured. Ok, that was a mouth full... so we have established that the structuring of data is in fact information and by extension media. According to the pionere of apple, Steve Jobs, "Data can't be analysed unless it is organised". The rules that govern how observers interpret information is much like a multi-level rule based system. First there is the syntax, unit sentences, expressions and finally the resulting information. One common application that involves knowing how to use this rule based system is advertisemnt. Composers recognise that different structures of data can effect how information percieved.
Data Structures
As stated, composers recognise that different structures of data can effect how information is percieved. This statement is only a conjecture, that is until it is proven...
PROOF:
Suppose you were to ask to look at the folloing symbols and identify one distinguishing feature?
0 0 0 0 0
0 0 0 0 0
0 F 0 0 0
0 0 0 0 0
The magority of people would undoutably identify 'F' as the distinguishing feature. Reason being is that it stands out, *pun intended* :p. Othere techniques such as scaling, color, shape, position and movement are also effective for visually distinguishing features. Composer's commonly use these teckniques ro present information rather then just sequenial text. If you look to your right, you will see a word clowd that counts the frequency of each word in this post and present them accordingly. I will let you choose wich words you think have the greatest frequency :-)